« In the medium term, sustainable construction has a lower cost » Josefina Lindblom works at the Directorate-General for Environment at the European Commission, in the unit of Sustainable Production, Products and Consumption. She has been responsible for work on sustainable buildings since 2011 and has, among other things, managed the recent collaborative developments of Level(s), a common framework for the assessment and reporting of the environmental performance of buildings. Josefina Lindblom Senior PolicyOfficer, EuropeanCommission Is there an appetite for sustainable construction in Europe? Absolutely. It has entered the EU policymaking agenda, and become mainstream in recent years, due to the realization of the importance of a life cycle approach. An important factor that brought this topic higher on the agenda is the interest of the construction sector itself. Sustainable construction is coming up organically as the main focus. How would you convince investors and developers to embrace sustainable construction? Sustainable construction is ever more important in building policies. If you start familiarizing yourself with these concepts, you’ll stay ahead of the curve and will be ready when a different way of thinking becomes obligatory. Certain member states are moving faster than we are at the EU level. And we see that other member states are interested in what they are doing. 76 SAINT-GOBAIN
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