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INDUSTRIAL
PERFORMANCE
ABRASIVES
Easy identification of
product dimensions
Clear quality indicators
Clear substrate communication:
colour coding, pictos and text
Strong, consistent brand positioning
& clear sub-brand communication
IMPROVED PACKAGING AND CLEAR
PRODUCT DIFFERENTIATION
Contemporary design style with improved graphic elements and clear communication
make product selection quicker and easier.
UNDERSTANDING THE PACKAGING
WHAT'S CHANGED?
Flexovit’s strong brand heritage and
reputation for quality and performance
has existed since the 1950’s. The
evolution of our product portfolio and ever
increasing performance levels has added
value in a number of different markets
for many years and at Saint-Gobain
Abrasives, we’re ready for the future.
With a contemporary new design we’re
forward thinking and bringing innovation
to the market.We constantly aim to
provide better performance, better prices
and a better offering for any application.
We've made Flexovit clearer, bolder
and easily recognizable on shelf, but
rest assured, Flexovit will continue to
provide you with the same great quality
and performance you know and love.
2016
OLD
BRAND INVESTMENT
FOR FLEXOVIT